Only for clinics doing $50k a month or more
Add $150k to $300k in new patient revenue to your clinic
We install the follow up, the receptionist and the review engine, then we run the ads into a funnel that doesn't leak. You see the same numbers we do.
We only get paid when patients pay you.
On the call we'll find what's capping your consultations, and show you exactly how we'd fix it.
- practices helped
- 30+
- consultations booked
- 250+
- client revenue
- $475k+
- Google reviews
- 5.0
Book your audit
What you'll get on the call
- 01
A review of what you're running now
Your spend, your ads, how inquiries get handled, and what your numbers do and don't tell you.
- 02
Your single biggest constraint
The one thing holding back new patients, and exactly how we'd fix it.
- 03
A clear plan, either way
You'll leave knowing what to do next, whether or not you work with us.
You'll get a calendar invite and video link as soon as you book.
Where it leaks
Most clinics don't have a traffic problem.They have four leaks before the consult chair.
Every gap below is a place the inquiry quietly stops moving. Paying more for leads pushes more of them into the same four gaps.
The form fill at 9pm, answered Thursday
Three voicemails, no text, no second attempt
No reminder, and the consult that rescheduled twice
The coordinator never asked for the close
The form fill at 9pm, answered Thursday
Three voicemails, no text, no second attempt
No reminder, and the consult that rescheduled twice
The coordinator never asked for the close
What you're getting
Scale OS, installed in order
We fix those four first. Ads come after, because paying more for leads that fall through the same gaps is how clinics end up distrusting marketing altogether.
- 01
Database Reactivation
Old leads and dormant patients sitting in the CRM. AI texts each one personally, holds the conversation, books the appointment. Revenue off a list you already paid for.
- Consent audit on your list before a single message sends
- Dormant patients and dead leads segmented separately
- A real text conversation, personalized, not a blast
- Long consideration nurture for the patient researching for four months
- Books straight into your existing calendar
- 02
AI Website Lead Manager
A form fill at 9pm gets a reply in seconds. AI runs the conversation, books the consult, sends the reminders. The inquiry never has time to go price shop the surgeon across town.
- Response in seconds, day or night
- Qualifies procedure interest and timeline before booking
- Books inside the conversation, no callback required
- Reminder sequence from booking to the appointment
- Handles reschedules without touching your front desk
- 03
AI Receptionist
Every missed call gets an instant text back, including after hours and during treatment blocks when the front desk is gowned up. AI continues the conversation, books, reschedules.
- Missed call text back, immediate
- After hours, weekends, and treatment block coverage
- Runs on your existing practice number
- Books and reschedules directly into your calendar
- Escalates to a human on your team when it should
- 04
Reviews and Referrals
Every patient gets asked. Nobody gets missed. Direct Google review link, referral automation, incentive campaigns that make the ask worth answering.
- Automated ask after every visit, timed to the procedure
- One tap through to your Google review page
- Referral tracking so you know which patients send patients
- Incentive campaigns that make the ask worth answering
- Response drafting for the reviews that need a reply
- 05
AI Marketing
Meta and Google. AI copy and creative, AI targeting, landing pages built per offer, content strategy with full service editing.
- Meta and Google, built and managed
- AI assisted copy, creative, and iteration
- Audience targeting and structured testing
- A landing page per offer, not one page for everything
- Content strategy with full service editing
- 06
Lead Calling Team
Real people on the phone, seven days a week. A lead lands and the phone is ringing inside ten seconds, then four to seven attempts before anyone gives up on it. Our setters, not another hire for you.
- Seven days a week, evenings and weekends included
- First dial inside ten seconds of the lead landing
- Four to seven attempts before a lead is written off
- Objection handling on the call, so the appointment actually gets set
- Working your practice name, booking into your calendar
- 07
KPI Dashboard
Lead, booked, shown, closed, revenue. By source, by procedure, by coordinator. Cost per booked consult and per closed case.
- Lead, booked, shown, closed, revenue in one view
- Broken out by source, by procedure, by coordinator
- Cost per booked consult and cost per closed case
- Updated in real time, no monthly PDF
- Walked through with you on the bi-weekly call
Bolt-on
Website Optimization
Assessed in week one. Quoted separately, and only if your site is the leak.
- Mobile first, because that is where the inquiry comes from
- Load speed
- A real offer above the fold
- Booking form, one question per screen
What running it with us looks like
- A shared group chat with our team. Not a ticket queue. The people running your account are in it.
- A bi-weekly call. Results, what changed, what we're adjusting, what's next. On the same dashboard you're looking at.
- A named person who owns your account. You know who to ask, and they know your numbers.
How it works
Thirty days from first callto a calendar that pays.
Days 1 to 5
Diagnose
We pull your last ninety days. Every lead source, every missed call, every consult that walked. We also audit your list for documented marketing consent before anything gets sent. You leave knowing your real cost per booked consult and your close rate by procedure, whether you work with us or not.
Days 6 to 25
Install
We start with the revenue already sitting in your CRM and work the dormant list. The website lead manager starts answering form fills in seconds, the AI receptionist picks up the calls your front desk misses, and the review and referral engine goes in. All of it runs on your existing number, your calendar and your patient records, so there is nothing new for your coordinators to learn.
Day 25 onward
Scale
Now the ads go live, into a funnel that holds. Meta and Google, a landing page per offer, and creative we iterate on weekly rather than set and forget.
Ongoing
Report
One dashboard shows lead, booked, shown, closed and revenue by source, by procedure and by coordinator. We tune it on a bi-weekly call.
Timeline assumes ad account and calendar access on day one.
The difference
What you get instead of an agency
Most agencies
- What you sign
- Twelve to twenty four months, up front
- How they are paid
- A retainer, whether the phone rings or not
- Who they work with
- Any business with a budget
- Where it starts
- Ads first, and more of them when it stalls
- Who runs it
- Built, handed over, and run by your front desk
- What gets measured
- Impressions, clicks, leads
- What a lead costs
- Cost per lead
- How you reach them
- A ticket queue and a monthly report
Scale Aesthetics
- What you sign
- Month to month, cancel anytime
- How they are paid
- Out of what patients pay you
- Who they work with
- Aesthetic clinics, and nothing else
- Where it starts
- The leaks first. Ads once the follow up holds
- Who runs it
- We install it and we run it
- What gets measured
- Lead, booked, shown, closed, revenue
- What a lead costs
- Cost per booked consult and per closed case
- How you reach them
- A shared group chat, a named owner, a bi-weekly call
The founder
I'm not figuring it out on your ad budget.
Nine years in sales. I carried a number, ran teams, and was trained by people most business owners never get access to. What stuck was caring more about the client's growth than my own commission.
Early in my career I was a pre-med student around aesthetic practices. Same city, same procedures, and some were booked out while others were barely holding on. It was almost never the injector. It was who answered the phone, and what happened to the form fill that came in at 9pm.
I've since built two companies running full acquisition for local businesses. Database reactivation, paid ads, website, booked appointments. I know where this breaks.
I know how it works.
Sebastian Lorenzo · Founder
FAQ
Common questions
What happens on the call?
We audit what you're currently doing to bring in new patients, pinpoint the single biggest constraint holding you back, and walk you through exactly how we'd fix it so you can book more high-ticket cases. You'll leave with a clear plan whether or not you work with us. If we're a fit, we'll map out what running this inside your clinic would look like.
Is my clinic established enough for this?
It's built for established clinics with a team running the day. If you're pre-revenue or working solo, this isn't the right fit, and we'll tell you that on the call rather than sell you something that won't work. Whether you're running paid ads today or haven't started, the first thing we fix is the revenue already sitting in your database.
Does my team need marketing experience?
No — nobody on your team touches an ad account or builds a follow-up sequence. That's what you're adding us for. What your team does need is coordinators who will take the consults we book, and to get on a call where we go through the numbers together.
Which parts are AI, and which parts are people?
The receptionist that answers your missed calls is AI. So is the follow up that works every inquiry by text and email, and the reactivation of your dormant list. The team phoning your leads is people, and they are ours rather than another hire for you. Your patient coordinator is a person. So is the bi-weekly call, and so is whoever is reviewing your numbers with you. We'll tell you which is which on any part of the system.
How long until we see booked consultations?
Diagnose runs in the first week. Your dormant patient list and your missed calls start producing before any new ad money is spent, usually inside the first month. Ads go live once the follow up holds. That assumes we have ad account and calendar access on day one.
How we charge
Nothing to pay us until patients pay you
Impressions and reach do not cover payroll. The only number we are measured on is what patients actually spend with you.
- 01
You pay after patients do
No retainer sitting on your P&L through a quiet month. What we earn tracks what the system produces, so a slow month is our problem as much as yours.
- 02
Month to month, cancel anytime
No twelve month contract and no notice period to negotiate your way out of. If the numbers stop working, you stop at the end of the month.
You pay us out of what patients pay you, month to month, with no minimum term. Ad spend is the exception and it is not ours to charge or refund. That money goes straight to Meta and Google whether or not a campaign works, so it sits outside this and always will. Everything else is ours to earn.
Ready to see where the calendar is leaking
Bring your numbers. We'll find the constraint and show you what it's worth to fix.